
Admit it. You'd love to smack the crap out of the fatcats responsible for the recession. And so did a ton of casual gamer moms. Online ads enabled for game-play, blogger outreach and a partnership with Yahoo! Games added up to a ton of pummeling: one million game-plays in three months, seven minute game sessions, 17 million positive impressions, and over 100,000 redeemed coupons.