Make no mistake. NOLAF, the largest online phenomenon in Tostitos history, didn't work. It made people laugh. It created two YouTube #1 Most Viewed videos in one week and scooped up tons of heavy duty advertising awards. Most important? It introduced the world to the Menthol Catheter. The NOLAF site required a five day TV shoot and contains over forty-two minutes of sharable video content. That's either forty-two 60s or eighty-four 30s or...well...you do the math!
Launch NOLAF Website